A Cut Above the others: Blue Nile™ has an internet assortment of beautiful Engagement Rings & Jewelry

The brief variation: Picking out a wedding ring is actually a weighty task, many cutting-edge methods will consumers get it right the 1st time. Blue Nile, society’s largest internet based retailer of diamond jewelry, provides helped in more than 500,000 matrimony proposals since 1999. Their particular diamond collection and educational content focus on novice customers trying wow their considerable other individuals with sparkly items of precious jewelry. Blue Nile guarantees high quality craftsmanship in their inventory of over 150,000 diamonds along with other gemstones. You can easily grow your very own ring employing their interactive methods to find the slice, color, clearness, design, setting, and cost you want. Next time you are considering proposing or giving an enchanting present to that special someone, possible search Blue Nile for dazzling jewellery at an affordable price.


In 1998, Mark Vadon had been on a purpose to find the perfect gemstone for his girl — the sole issue was actually the guy failed to know any thing about diamonds. The guy moved into a jewelry shop and soon discovered himself feeling suspicious about the staff users in addition to their blasé guidance. The guy stated two bands that looked identical to him and questioned exactly why there was a $5,000 cost difference in them.

The sales clerk beamed and stated just what mattered significantly more than the cost had been the way the ring made him feel. To Mark’s analytical mind, it was ludicrous. He strolled from the shop empty-handed and exasperated, but he was in addition determined to learn more about engagement bands so he could understand precisely what he had been investing in.

Mark, a Stanford-educated numbers cruncher, contacted his ring-buying choice as he would an investigation job and moved on the web to get most of the details. He came upon a niche site labeled as Web Diamonds, a retailer that granted educational explanations and led tutorials about expensive diamonds to boost their unique precious jewelry collection.

Through this source, Mark believed confident when purchasing a highly skilled band online — for 1000s of dollars less than the bands he’d viewed on store.

He was very taken by this consumer-friendly experience which he got in touch with your website’s manager, Doug Williams, to discuss buying the business. They drew upwards terms and conditions on a napkin over meal. By springtime of 1999, Mark had elevated a lot more than $6 million, adequate to take control of online Diamonds, which he renamed Blue Nile. Today, the internet site could be the biggest online store of certified expensive diamonds and superb, even so they however prioritize consumer education most importantly of all.

“Education could be the anchor of our own business,” stated Josh Holland, Director of Brand event. “we a customers-first mentality.”

If you like it and want to put a ring about it, you can trust Blue Nile to help make the process a lot easier by providing obvious info, qualified advice, and lots and lots of independently-graded diamonds. The website’s sufficient methods stroll customers through the crucial qualities of a diamond and provide easy-to-use resources to narrow down your pursuit for a stunning little bit of jewellery.

“We just be sure to guide people to result in the very best acquisition that’s right on their behalf,” Josh told united states. “We help customers find the appropriate blend of functions to maximize their particular spending budget acquire  a lovely diamond.”

Over 150,000 expensive diamonds personalized your Budget & Taste

Any amazing suggestion begins with the diamond. It’s not possible to get down on one leg with any outdated ring-in your hand. With a stock of greater than 150,000 diamonds, Blue Nile provides consumers no conclusion of engaging choices. Based on Josh, about 70per cent of Blue Nile’s profits arises from engagement rings.

Website enables partners generate their particular rings from deciding on the diamond to choosing the setting. Initial, you are going to use straightforward slider tools to choose the perfect shape, price, carat, slice, color, and understanding of your own diamond. Then, you are going to select a setting, sorting by color, cost, style, or fashion designer, to offset the diamond. On Blue Nile, required a few minutes to build a unique design.

Whether you’re enamored from the sheen of platnium or attracted to platinum’s resilience, Blue Nile assists you to restrict hundreds of options into one custom-made band.

Acquiring involved is a once-in-a-lifetime types of event, so a lot of people getting engagement bands tend to be newbies, unsure of whateverare looking for and amazing to ring buying. Blue Nile’s group provides the experience to teach first-timers how to locate the diamond ring that matches perfectly.

Obtainable, transparent, and helpful, this jewellery merchant doesn’t stress customers into getting any such thing outside their own methods. Because Blue Nile works as an internet store, obtained substantially much less overhead and certainly will provide top quality expensive diamonds at a portion of the price tag you had see in a normal jewellery store.

Besides an independently-graded GIA report, enough item photographs reveal internet based shoppers just what their unique jewelry will like out of each and every feasible perspective. Plus, this site provides a 360-degree video clip view of any diamond via the Diamond Visualization Tool. Utilizing advanced technology, Blue Nile magnifies the diamond and rotates the picture so customers can see every information.

“you receive a holistic sense of what the diamond seems like, together with visual is stunning,” Josh told united states. “since it is so magnified is in reality better yet than holding it within hand.”

Experienced Jewelers Educate You on wise Ring-Buying Practices

The knowledge section on Blue Nile’s website motivates one come to be specialized in expensive diamonds. Their unique detailed jewellery courses cover sets from finding your (or your partner’s) ring dimensions to choosing the diamond features most critical for your requirements. You can learn about metals, gems, pearls, marriage rings, and other jewellery nicely.

“actually a little little bit of analysis may go a long way,” Josh mentioned. By recognizing the thing that makes a diamond more or less high priced, consumers can focus on what they need inside their precious jewelry and save cash through smarter purchasing.

“My personal fiancé and that I did many research, plus it all paid off once we noticed the band. Blue Nile is really great!” — Manjari, a satisfied consumer from Irving, Texas

Blue Nile provides extensive resources so first-timers can make aware decisions about their diamond’s carat, quality, tone, and various other facets. The consultant group doesn’t work on commission and genuinely tries to support no-cost buying ideas. In regards to diamond carat fat, for-instance, their particular specialists advise “to maximize your financial budget, consider purchasing a diamond definitely slightly below your perfect carat body weight.”

Downline after all quantities of the business usually simply take an individual interest in consumers. “among my personal favorite stories,” Josh informed you, “is our jewelers write down title of the client in the ring they may be taking care of so it’s not merely a ring in their eyes.”

Every coverage & warranty Puts the consumer’s Needs First

Oftentimes, purchasing a diamond means creating a lifelong dedication, so it’s vital that you choose a honest store to ensure the right match. Blue Nile pledges pleasure through lots of customer-first guidelines. Eg, the firm tends to make a 30-day money-back guarantee on comes back regarding their jewellery.

“high quality and quality is paramount to you,” Josh said. “We make sure that the ring is precisely great before it is out the door, therefore support that really work with a no-questions-asked return plan.”

Blue Nile provides free resizings and cleanings during the first 12 months after purchasing a personalized engagement ring. Plus, customers enjoy an eternity diamond improvement system whenever they actually wish replace their own diamond with a more recent, higher priced diamond.

If you wish to actually see Blue Nile’s jewellery for your self, you will find a webroom area in your area. In shops nationwide, shoppers can consult with experienced jewelers and actually deal with Blue Nile’s jewelry. The webroom’s jewellery is actually for display merely, but you should use their own apple ipad to put your order, if you want. Blue Nile’s physical places are a no-pressure environment where browsers are introducing have a look at and feel their own jewelry.

“There’s almost no risk,” Josh revealed. “we understand the intrinsic worth of just what our jewelry often means to a person, and that’s a responsibility we grab acutely honestly.”

Unlike many jewelry retailers, Blue Nile encourages evaluation shopping. Actually, they suggest being able to access their internet site on the mobile device whilst in a jewelry shop in order to do a side-by-side contrast of costs instantly. This empowers you to get top price in-store an internet-based.

Based on Blue Nile’s Price complement Guarantee, “if you discover a similar GIA-graded diamond at a lower life expectancy rate,” they’ll match the purchase price. Merely phone 1-888-565-7641 which will make your state free of charge. With uncompromising design and unbeatable rates, Blue Nile ensures fulfillment on every sale.

Blue Nile: assisting you to discover Your Diamond during the Rough

We’ve all heard diamonds tend to be a female’s companion, but, for many you fellas out there, expensive diamonds might be your buddy, too, if you take the time in order to comprehend why is them sparkle. Blue Nile Founder Mark Vadon found out firsthand exactly how scary it could be to pick out an engagement ring. Very, he established an easier strategy to educate consumer about diamond rates, and today you can buy your selected ring online for a fraction of the cost.

Built to final, Blue Nile offers not too expensive and strikingly gorgeous diamonds in several shades, cuts, and styles. From unique engagement bands to stylish Valentine’s Day pendants, their particular substantial collection of jewelry contributes price towards special moments.

Blue Nile backs the quality of their own diamonds with customer-first policies and higher level custom tools. If you wish to reveal the person you adore how much he or she way to you, purchasing a diamond, pearl, or gem can easily do just fine. Utilizing Blue Nile’s purchasing guidelines, interested couples can work out how to save money on their unique wedding or wedding rings so that they do have more to pay in the vacation!

“you will get a diamond ring in a contemporary method through Blue Nile. You don’t need to take action the old way any longer,” Josh stated. “We would like to instruct men and women to purchase like professionals, making use of all of our guidelines to obtain the price they need without diminishing top quality.”

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